Since Antiquity, scholars have appreciated the importance of communication: as social beings, we cannot exist without communication. We need to interact with people around us, to make sense of the world and to position ourselves in a wider social and cultural reality. In this course, we look at how and why communication evolved as a science and reflect on today’s dominant paradigms. The course also extends beyond the boundaries of communication science itself, exploring dimensions of history, sociology and psychology. Join our class, together with people all over the world.
提供：
Introduction to Communication Science
アムステルダム大学（University of Amsterdam）
このコースについて
43,204 最近の表示
受講生の就業成果
40%
コース終了後に新しいキャリアをスタートした
31%
コースが具体的なキャリアアップにつながった
受講生の就業成果
40%
コース終了後に新しいキャリアをスタートした
31%
コースが具体的なキャリアアップにつながった
100%オンライン
自分のスケジュールですぐに学習を始めてください。
柔軟性のある期限
スケジュールに従って期限をリセットします。
約11時間で修了
推奨：28 hours of videos and assignments
英語
字幕：フランス語, ウクライナ語, 中国語（簡体）, 英語, スペイン語
シラバス - 本コースの学習内容
3時間で修了
The Beginnings of Communication Science
In this introduction to the course I will briefly introduce the field of communication science and discuss some basic models that will serve as guidelines to the rest of the course. Also, they explore the historical roots of the science of communication. I will discuss the development of communication theory and the evolution of the media landscape in Antiquity, Medieval and Early Modern times.
3時間で修了
16件のビデオ （合計60分）, 8 readings, 2 quizzes
16件のビデオ
Introduction2 分
What is Communication?3 分
Concepts3 分
Theories4 分
Transmission2 分
Reception, Signs, and Signification4 分
Cultural Approach4 分
Three Approaches2 分
A Short History of Communication Science2 分
Greek and Roman Rhetorica3 分
Two Schools of Classical Communication Science3 分
Rhetorical Theory5 分
The Dark Ages of Communication4 分
A Renaissance of our Field3 分
The Printing Press as an Agent of Change3 分
Towards a Modern Communication Science7 分
8件の学習用教材
Welcome to Introduction to Communication Science10 分
About Us10 分
About UvA10 分
Transcripts10 分
Research in this MOOC10 分
Survey 110 分
LBON: An Introduction to Communication Science10 分
LBON: A Short History of Communication Science10 分
2の練習問題
An Introduction to Communication Science26 分
History of Communication Science32 分
3時間で修了
Technical Approaches to Communication Science
The linear effect-oriented approach is discussed and how it developed in the twentieth century. Evolving from a belief in all-powerful effects after World War I to a more nuanced negotiated effects perspective in the sixties.
3時間で修了
16件のビデオ （合計65分）, 3 readings, 2 quizzes
16件のビデオ
Introduction3 分
The Power of Propaganda and the All-powerful Media Paradigm3 分
Needles, Bullets, and Martians3 分
Powerful Media Put to the Test5 分
Minimal Effects4 分
Powerful Media Rediscovered4 分
A Revolution in the Media Landscape4 分
Negotiated Effects3 分
An Introduction to the Reception and Signification Perspective3 分
Message Construction4 分
Active Audiences4 分
Selective Processing3 分
Cognitive Shortcuts4 分
Central and Peripheral Route2 分
Getting Through the Filter4 分
Encoding, Decoding, and the Construction of Meaning4 分
3件の学習用教材
LBON: The Linear Effect-Oriented Approach10 分
Survey 210 分
LBON: The Reception and Significance Perspective10 分
2の練習問題
The Linear Effect-Oriented Approach32 分
The Reception and Signification Perspective32 分
2時間で修了
Cultural and Social Approaches to Communication Science
This covers theoretical approaches that understand communication processes as social and cultural forces, as building blocks of reality, and a binding element of power in society.
2時間で修了
16件のビデオ （合計67分）, 2 readings, 1 quiz
16件のビデオ
Producing and Maintaining Culture4 分
Making Sense of the World4 分
Popular Culture: Reflection or Illusion?4 分
Cultural Studies: Birmingham and Toronto5 分
Cultural Groups4 分
How To Fit In?5 分
Conclusion: Cultural Conformity and Relativism4 分
Introduction Question & Answers2 分
Metaphors3 分
The Role of Media in Society4 分
More Metaphors on the Role of Media in Society3 分
Primary and Secondary Research5 分
What's New About New Media?5 分
Globalization: Village vs. Tribes5 分
About the Exam
2件の学習用教材
LBON: The Cultural Approach10 分
Survey 310 分
1の練習問題
The Cultural Approach32 分
4時間で修了
Final Exam
4時間で修了
1件のビデオ （合計3分）, 2 readings, 4 quizzes
1件のビデオ
Thank you3 分
2件の学習用教材
Survey 410 分
Final notes10 分
4の練習問題
Exam Part 150 分
Exam Part 250 分
Exam Part 350 分
Exam Part 450 分
レビュー
4.6
INTRODUCTION TO COMMUNICATION SCIENCE からの人気レビュー
ZKによりMar 4, 2020
It is wonderful course. I found that teaching methodology and exam every thing was perfect. My best wishes are for the Coursera as well university of Amsterdam for preparation of this useful course.
LSによりFeb 20, 2017
This course was incredibly delightful and very helpful, as a media and communication student, this course widened the information I had and helped me with my home university courses. Thank you!
MOによりDec 23, 2018
Great course structure, great professor. This was a very interesting and eye opening course for me, it's well explained and given with so much care of the information. Thank you so much.
LHによりAug 8, 2016
An awesome course, very interesting and the teaching method was awesome. Loved the drawings presented, it made it a lot easier. Hope to be studying at this University in the future.
BCによりMar 17, 2017
It is an interesting and interactive course. I have learnt basic Communication science theories with a visual and understandable methods. Thank you so much for your great course!
CMによりAug 16, 2015
Great course, very well presented. I had never really thought about communication in science terms and this course has been very valuable in bringing my knowledge up to speed
AGによりOct 16, 2015
Great! Concise and comprehensive at the same time! Exactly what an introductory class should offer you: a good presentation of the field and a healthy sense of curiosity.
STによりMay 3, 2016
It was really fun studying this MOOC. I had a really wonderful experience even though I'm not a Communication Science major (I just took it out of curiosity to learn!).
RTによりFeb 22, 2020
Short and concise course to educate oneself about dynamics of communication in society. Quiz questions are very well adapted to check the understanding of the topics.
EAによりAug 14, 2015
I didn't like the fact that you could not earn a statement of accomplishment but only a verified certificate.\n\nOther than that the course was pretty interesting.
TZによりSep 10, 2015
It is a really nice introductory course on Communication. Includes the basic concepts and helps to influence, tools and channels used in communication.
TTによりMar 28, 2017
This course is good, however, it seems to much academic without practical experiences or exercises for learners to practice skills and knowledge.
提供：
アムステルダム大学（University of Amsterdam）
A modern university with a rich history, the University of Amsterdam
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