In Course 1, we set the foundation for the Art of Sales Specialization and offer a new mindset for becoming a high-performer in sales. We will discuss the Knowledge, Skill and Discipline that you need to stand out in your industry, and create a goal for you to reach by the end of the specialization. Finally, you will learn how to talk about yourself and your business. You will build your personal Sales Trailer and learn how to get into and out of sales conversations quickly and effectively.
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The Art of Sales: Mastering the Selling Process専門講座ノースウェスタン大学（Northwestern University）このコースについて
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100%オンライン
自分のスケジュールですぐに学習を始めてください。
初級レベル
約12時間で修了
英語
字幕：アラビア語, フランス語, ポルトガル語（ヨーロッパ）, イタリア語, ベトナム語, ドイツ語, ロシア語, 英語, スペイン語
柔軟性のある期限
スケジュールに従って期限をリセットします。
共有できる証明書
修了時に証明書を取得
100%オンライン
自分のスケジュールですぐに学習を始めてください。
初級レベル
約12時間で修了
英語
字幕：アラビア語, フランス語, ポルトガル語（ヨーロッパ）, イタリア語, ベトナム語, ドイツ語, ロシア語, 英語, スペイン語
提供：
ノースウェスタン大学（Northwestern University）
Northwestern University is a private research and teaching university with campuses in Evanston and Chicago, Illinois, and Doha, Qatar. Northwestern combines innovative teaching and pioneering research in a highly collaborative environment that transcends traditional academic boundaries.
シラバス - 本コースの学習内容
3時間で修了
Week 1: It All Starts With a Goal
Week 1 will cover the purpose of the course and the foundational framework of knowledge, skill and discipline. We will tackle the expectations for the course and what to anticipate over the next several weeks. Finally, we will discuss the flow of the course and the assignments required for success.
3時間で修了
8件のビデオ （合計12分）, 8 学習用教材
3時間で修了
Week 2: Selling is a Contact Sport
Week 2 gets you ready to make contact with the market. What problem are you solving? What is your target market? Who are the customers within that target market and how will you talk to them? We will discuss and determine several ways to narrow your target list and learn how to write the perfect introductory email.
3時間で修了
5件のビデオ （合計9分）, 4 学習用教材, 1 個のテスト
2時間で修了
Week 3: Selling Happens in a Conversation
Week 3 will equip you with a framework for a sales conversation that you can use in social situations and many other settings. This part of the sales process is where you are trying to generate leads and determine which prospects are potential customers and which are dead-ends. We will explore how to “on-ramp” a prospect into the right kind of conversation such that you can quickly determine whether this person has potential.
2時間で修了
6件のビデオ （合計16分）, 4 学習用教材
5時間で修了
Week 4: Qualify, Hard and Early
In Week 4 we explore the actions to take if the person you are talking to turns out to NOT be a prospect. We will also look at what changes when someone might be a prospect. Finally, we will talk about qualifying which helps quickly determine if someone can and will do business with you.
5時間で修了
5件のビデオ （合計6分）, 3 学習用教材, 2 個のテスト
レビュー
- 5 stars80.56%
- 4 stars16.68%
- 3 stars1.22%
- 2 stars0.81%
- 1 star0.71%
CUSTOMER SEGMENTATION AND PROSPECTING からの人気レビュー
WMにより2020年7月22日
The content is way better than I expected. Craig presents material in bite size chunks - the videos are crisp and to the point. I wish a had a professor like Craig in grad school.
MAにより2021年5月2日
the course was perfectly organized and helpful , really i enjoyed it but my note is : it just need to include more data and discuss a lot of sales situation , but totally its very good experience
MAにより2019年10月29日
Awesome Course, Highly Educative for persons working in sales capacity. I learned much and have managed to apply teaching towards being the best in my market. Thank you Craig and Team
XJにより2022年5月19日
I find contents in week 1 more interesting and useful compared to the contents in other weeks. In general I learned some basic technics in sales.
The Art of Sales: Mastering the Selling Process専門講座について
Close more deals and improve the performance of any sales team. The Art of Sales Specialization is designed to make you more effective and efficient as you pursue your sales goals. Understand how to stand out in the crowd, attract customers, and build support for your initiatives within your company. Knowing how to “get to yes” is a crucial skill that can improve many facets of your life. Prepare to be tested, taught, and transformed as you learn to locate new customers and get great results.
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