Sep 15, 2018
Very informative! Various concepts were highlighted to help me design increasingly engaging content for my readers. Will recommend it to everyone seeking to enhance their content strategy skills.
Dec 20, 2019
I learned exactly what I expected to learn, especially the clear distinction between Content Strategy and Content Marketing and how to truly "engage" the audience. Very happy with the course :)
by Rishi A•
Nov 11, 2016
An insightful course that helps a Content professional to relate to the audience effectively, create a persona and then build a strategy to meet their needs.
by Cindy B•
Feb 06, 2018
Excellent content and it is very well structured with a lot of advice and explanations of why and how to engage your audiences through content. Iloved it!
by Sam D•
Nov 03, 2017
But a bit elementary, also need to use some real life examples for clarification and bringing it to life
by Laura E S•
Aug 15, 2016
The case study for this is VERY demanding -- be sure to schedule in at least 5 hours for the homework in the second week (not including the lectures).
by Adina R•
Jun 14, 2017
I learned a lot of useful information in this course. It helped me come up with creative new ideas that I can bring back to my current organization.
by James-Anthony G•
Aug 14, 2019
Randy and the team are brilliant. I am redoing this entire specialization to remain engaged with the content. Great work Randy and Northwestern!
by Komal G•
May 17, 2020
I don't understand why my assignment is not complete.i have followed all the instructions .but it's not getting review.please solve my problem.
by Olesia A•
Jul 28, 2016
I really like the format of the course. The professors deliver lectures in a concise and eloquent manner. Thanks a lot! I got what I needed.
by Diego G T•
Jun 12, 2016
Indispensable para cualquiera que trabaje en temas relacionados a la generación de contenido, ya sea en medios escritos o digitales.
by Muhammad A•
Nov 26, 2019
Its a wonderful course. It teaches how to address different kind of audience and how to engage them with your ideas and products.
by Kati L•
May 03, 2018
I really enjoyed this format! The single in-depth project was a lot smoother process than other online courses I've completed.
by Kathryn S•
Oct 09, 2019
This was a truly informative course; it's already reshaped my thinking and I can't wait to dive into the next one.
by Nathan E•
Mar 29, 2017
Filled with valuable content for helping professionals do better at strategically creating and delivering content.
by Criselda V C•
May 25, 2020
Very interesting, packed with practical tools foe bettee content strategy. Very useful and informative.
by Julie K•
Sep 01, 2017
Really great cours. Professor Lavine is always asking good questions that helped me understand better.
by Muhammad A•
Jul 07, 2018
Excellent Course. So Much Learned from this course. Looking forward to compete the next course
by Thabiso L M•
Mar 28, 2016
This is such an easy to understand course. All the important things packaged into one course.
by Nirleska P•
Jul 15, 2018
Amazing! everything was so well explained! And the book readings were also very instructive!
by David B•
Dec 05, 2019
Insightful and succinct. Great content and takeaways. Well worth the monthly subscription.
by Lauren P•
Dec 17, 2019
Loved the practical application of this course to put learnings into action right away.
by José P G•
Apr 26, 2018
Very insightful and comprehensive. It serves as a good foundation for content strategy.
by Varsha H•
Mar 21, 2019
The course was easy to understand and very helpful on how to engage audiences.
by Rainbowe K•
Nov 20, 2018
Loved it! I feel more confident in developing content for my organization now
by The A P•
Apr 07, 2016
can we get the hard copy certificate after finish 4 modules and capstone sir?
by Jessica X•
Aug 27, 2017
Impressed session and the course contents are very resourceful and inspiring