Gamification is the application of game elements and digital game design techniques to non-game problems, such as business and social impact challenges. This course will teach you the mechanisms of gamification, why it has such tremendous potential, and how to use it effectively. For additional information on the concepts described in the course, you can purchase Professor Werbach's book For the Win: How Game Thinking Can Revolutionize Your Business in print or ebook format in several languages.
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ゲーミフィケーション
ペンシルベニア大学（University of Pennsylvania）このコースについて
133,698 最近の表示
受講生の就業成果
36%
コース終了後に新しいキャリアをスタートした
33%
コースが具体的なキャリアアップにつながった
13%
昇給や昇進につながった
共有できる証明書
修了時に証明書を取得
100%オンライン
自分のスケジュールですぐに学習を始めてください。
柔軟性のある期限
スケジュールに従って期限をリセットします。
約20時間で修了
英語
字幕：ウクライナ語, 中国語（簡体）, ポルトガル語（ブラジル）, ベトナム語, ロシア語, トルコ語, 英語, スペイン語, カザフ語
習得するスキル
PsychologyMarketingGame DesignGamification
受講生の就業成果
36%
コース終了後に新しいキャリアをスタートした
33%
コースが具体的なキャリアアップにつながった
13%
昇給や昇進につながった
共有できる証明書
修了時に証明書を取得
100%オンライン
自分のスケジュールですぐに学習を始めてください。
柔軟性のある期限
スケジュールに従って期限をリセットします。
約20時間で修了
英語
字幕：ウクライナ語, 中国語（簡体）, ポルトガル語（ブラジル）, ベトナム語, ロシア語, トルコ語, 英語, スペイン語, カザフ語
提供：
ペンシルベニア大学（University of Pennsylvania）
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
シラバス - 本コースの学習内容
2時間で修了
Gamification and Games
Gamification is a new field, but games are ancient. In this first module, we'll look at what gamification is, why organizations are applying it, and where it comes from. While there isn’t universal agreement on the scope of the field, a set of concepts are clearly representative of gamification. The second lesson explains why the concept of games is deeper than most people realize, and how game design serves as a foundation for gamification.
2時間で修了
12件のビデオ （合計116分）, 1 reading, 1 quiz
12件のビデオ
1.2 Course Overview7 分
1.3 Definition of Gamification12 分
1.4 Why Study Gamification7 分
1.5 History of Gamification10 分
1.6 Examples and Categories14 分
2.1 Gamification in Context11 分
2.2 What is a Game10 分
2.3 Games and Play9 分
2.4 Video Games11 分
2.5 Just a Game?10 分
2.6 Ethan Mollick Interview with Prof. Werbach8 分
1件の学習用教材
About the Course10 分
1の練習問題
Homework Quiz #110 分
4時間で修了
Deconstructing Games
What exactly does it mean to apply game design principles in non-game contexts? In this module, we'll discuss how game designers approach their craft, and how to see any situation through the lens of game design. Then we'll examine the raw materials of games and gamification, known as game elements. We'll earn how to break down a game into its constituent parts and apply them to create gamified systems.
4時間で修了
11件のビデオ （合計112分）
11件のビデオ
3.2 Think like a game designer8 分
3.3 Design Rules11 分
3.4 Tapping the Emotions7 分
3.5 Anatomy of Fun7 分
3.6 Finding the Fun7 分
4.1 Breaking Games Down7 分
4.2 The Pyramid of Elements12 分
4.3 The PBL Triad13 分
4.4 Limitations of Elements10 分
4.5 Bing Gordon Interview15 分
1の練習問題
Homework Quiz #220 分
4時間で修了
Motivation and Psychology
Gamification is a technique for motivation, so it ties very directly into psychology. This unit introduces the major psychological concepts relevant to gamification. The first lesson focuses on behavioral approaches and reward design; the second identifies the risks and alternatives to this approach.
4時間で修了
10件のビデオ （合計103分）
10件のビデオ
5.2 Behaviorism11 分
5.3 Behaviorism in Gamification11 分
5.4 Reward Structures10 分
5.5 Reward Schedules10 分
6.1 Limits of Behaviorism6 分
6.2 Dangers of Behaviorism10 分
6.3 Intrinsic and Extrinsic Motivation8 分
6.4 How Rewards Can Demotivate9 分
6.5 Self Determination Theory13 分
1の練習問題
Homework Quiz #320 分
2時間で修了
Design
Gamification done well is a form of design. This module describes the design process, and provides a six-step framework to apply to any gamification project. The second lesson identifies important considerations and options for developing creative, human-centered, thoughtful gamification solutions.
2時間で修了
10件のビデオ （合計113分）, 1 reading, 1 quiz
10件のビデオ
7.2 Objectives and Behaviors14 分
7.3 Players10 分
7.4 Activity Loops7 分
7.5 Fun and Tools9 分
8.1 Taking Stock9 分
8.2 Is Gamification Right for Me13 分
8.3 Design for Collective Good15 分
8.4 Designing for Happiness7 分
8.5 Amy Jo Kim Interview13 分
1件の学習用教材
Gamification Design Framework10 分
1の練習問題
Homework Quiz #420 分
レビュー
ゲーミフィケーション からの人気レビュー
FLにより2019年5月22日
Excellent course! I found it very useful. It really builds a super strong foundation to think about this User Motivation and UX. The word Gamification is something that some people like and some hate.
BMにより2017年6月16日
Very structured and interesting class about gamification. Kevin is a very engaging teacher and this course was perfect introduction to gamification. I highly recommend the course. Thank you very much!
AVにより2020年4月29日
Great course, many insights, great examples and case studies. Full of interesting and motivating elements. A bit too long, on my opinion, maybe splitting in two easier and faster sessions could help.
AGにより2017年7月1日
It was an interesting learning session - it gave me a more structured approach to gamification concepts which I can further use in Human Computer Interaction / User Centered Design approach in UX.
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