What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, you will also learn the tools for implementing innovation projects yourself.
エラスムス・ロッテルダム大学（Erasmus University Rotterdam）
Erasmus University: a top-100 ranked international research university based in Rotterdam, the Netherlands. Our academic teaching and research focuses on four areas: health, wealth, culture and governance.
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Um dos melhores cursos que já tive online. Boas explicações, bom exemplos, bons professores e bons temas. A sugerir e partilhar. Muito benéfico para quem quer entrar no mundo da inovação e da criação.
I loved the course. The ideas and concepts were explained using good examples. However, it was sometimes not easy to follow the lecturer because of the different accents. Otherwise, a great course
A lot of useful information and good interviews and presentations. I hoped for a little bit more practical tips, how to apply an innovation management system in an company. But sure, very helpful.
Well organised and with a lot of commitment from the faculty. I would like to see deeper discussions on most of the topic. It felt like the faculty was trying to oversimplify ideas. Thank you
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