このコースについて
13,763

100%オンライン

自分のスケジュールですぐに学習を始めてください。

柔軟性のある期限

スケジュールに従って期限をリセットします。

約10時間で修了

推奨:3-5 hours/week...

英語

字幕:英語, スペイン語, ポルトガル語(ブラジル), 中国語(簡体)

習得するスキル

Opportunity IdentificationManagementInnovationEntrepreneurship

100%オンライン

自分のスケジュールですぐに学習を始めてください。

柔軟性のある期限

スケジュールに従って期限をリセットします。

約10時間で修了

推奨:3-5 hours/week...

英語

字幕:英語, スペイン語, ポルトガル語(ブラジル), 中国語(簡体)

シラバス - 本コースの学習内容

1
3時間で修了

Introduction to Innovation and Entrepreneurship

This module includes a welcome to the course, an orientation to our teaching approach and faculty, and an introduction to the fundamentals of innovation and entrepreneurship....
10件のビデオ (合計62分), 8 readings, 1 quiz
10件のビデオ
Preview of the Master of Professional Studies in Technology Entrepreneurship6 分
Introduction to the course5 分
What is entrepreneurship?4 分
Who is an entrepreneur?7 分
Entrepreneurship, creativity, & innovation6 分
The world's most innovative companies6 分
Types of innovation14 分
Entrepreneurs and strategic decisions6 分
The opportunity analysis canvas3 分
8件の学習用教材
Welcome to Developing Innovative Ideas for New Companies10 分
Meet Dr. James V. Green10 分
Connect with your Classmates10 分
Our book for the course10 分
Reading: The Opportunity Analysis Canvas10 分
Slides10 分
"The Innovator's Dilemma" by Clayton Christensen10 分
"Out of Our Minds: Learning to be Creative" by Ken Robinson10 分
1の練習問題
Entrepreneurial perspective14 分
2
2時間で修了

Entrepreneurial Mindset, Motivations, and Behaviors

This module explores entrepreneurial thinking with attention to entrepreneurial mindset, entrepreneurial motivations, and entrepreneurial behaviors....
8件のビデオ (合計49分), 3 readings, 1 quiz
8件のビデオ
Entrepreneurial mindset9 分
Guest Lecture with Alexa von Tobel, Founder and CEO of LearnVest.com8 分
Entrepreneurial motivations7 分
Guest Lecture with Penny Pritzker, U.S. Secretary of Commerce Penny Pritzker - How did you decide to become an entrepreneur?2 分
Entrepreneurial behaviors4 分
Risk taking in entrepreneurial decision-making6 分
Risk, uncertainty, and stakeholder involvement8 分
3件の学習用教材
Reading: The Opportunity Analysis Canvas10 分
Slides10 分
The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty by Rita Gunther McGrath and Ian MacMillan10 分
1の練習問題
Entrepreneurial mindset, motivations, and behaviors18 分
3
2時間で修了

Industry Understanding

This module examines how to recognize entrepreneurial opportunities based on market conditions and industry factors....
9件のビデオ (合計91分), 3 readings, 1 quiz
9件のビデオ
Knowledge conditions6 分
Demand conditions17 分
Industry lifecycle10 分
Industry structure23 分
Competitive advantage15 分
Learning curve5 分
Complementary assets6 分
Reputation effects4 分
3件の学習用教材
Reading: The Opportunity Analysis Canvas10 分
Slides10 分
"The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It" by Michael E. Gerber10 分
1の練習問題
Industry analysis14 分
4
3時間で修了

Customer Understanding and Business Modeling

This module introduces approaches to understanding customers, developing compelling solutions, and crafting winning business models....
12件のビデオ (合計96分), 6 readings, 2 quizzes
12件のビデオ
Macro changes that increase new venture opportunities7 分
Guest Lecture with U.S. Secretary of Commerce Penny Pritzker - How Can Government and Entrepreneurs Work Together?2 分
Guest Lecture with U.S. Secretary of Commerce Penny Pritzker - Why Is Skills Training and Development Important For Entrepreneurs and Government?1 分
Exploring real market needs6 分
Satisfying real market needs8 分
Strategic positioning8 分
Strategic planning3 分
Value innovation6 分
Opportunity identification6 分
Bonus Lecture: Business Models from the Classroom38 分
Information Session6 分
6件の学習用教材
Reading: The Opportunity Analysis Canvas10 分
Slides10 分
"The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses" by Eric Ries10 分
"Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers" by Alexander Osterwalder and Yves Pigneur10 分
"Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant" by W. Chan Kim and Renee Mauborgne10 分
Learn More10 分
2の練習問題
Customer analysis20 分
Business plan evaluation22 分
4.6
122件のレビューChevron Right

80%

コース終了後に新しいキャリアをスタートした

75%

コースが具体的なキャリアアップにつながった

40%

昇給や昇進につながった

人気のレビュー

by DFeb 9th 2017

thank you very much i did enjoy a lot the all program was relevant to the current situation of the economy i am really great-full for your courses its time for me to do it in practical

by PLMar 11th 2016

This course is interesting and appropriately paced for an online class. I recommend it to all beginning entrepreneurs as a way to start thinking about how to start their company.

講師

Avatar

Dr. James V. Green

Director of Entrepreneurship Education
Maryland Technology Enterprise Institute

メリーランド大学カレッジパーク校(University of Maryland, College Park)について

The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign. ...

Entrepreneurship: Launching an Innovative Businessの専門講座について

Develop your entrepreneurial mindset and skill sets, learn how to bring innovations to market, and craft a business model to successfully launch your new business. The Entrepreneurship Specialization examines the entrepreneurial mindset and skill sets, indicators of innovation opportunities, critical steps to bring innovations to the marketplace, and innovation strategies to establish and maintain a competitive advantage. Fundamentals of new venture financing are explored with attention to capital structures for new ventures, term sheets and how to negotiate them, and the differences between early-stage versus later-stage financing. You will develop an understanding of how to develop winning investor pitches, who and when to pitch, how to avoid common mistakes, and how to ‘get to the close’. In the final Capstone Project, you will apply the tools and concepts from the specialization courses by crafting a comprehensive, customer-validated business model, and creating a business plan and investor pitch....
Entrepreneurship: Launching an Innovative Business

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