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Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more に戻る

IEビジネススクール(IE Business School) による Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more の受講者のレビューおよびフィードバック



Just how familiar are you with a marketing communication campaign? Learn more about this key pillar in the marketing mix and use it to give the push your product or service needs. Through this course you will understand the most important issues when planning and evaluating marketing communications strategies and executions. You'll be able to combine the appropriate theories and models with practical information to make better marketing communications decisions. After completing this course you'll be able to use integrated marketing communications (IMC) in the process of creating valuable brands and winning your consumers. IE Business School professor Eda Sayin will guide you through the process with the help of expert interviews from international marketing firms and will provide interesting real-life examples. After this course you will be equipped with the knowledge to ensure that you make the correct decision when it comes to communications and the placement of advertising and digital marketing....



Jun 06, 2017

This was actually a great learning experience for me. The course interested me so much that I was able to complete the entire module within 2 days. Thanks for providing me a great learning experience.


Feb 23, 2020

First of all thankyou eda sayin mam and the other industrial experts, it was amazing journey and i have gained alot of knowledge regarding the course from which i have been taken through brilliantly.


Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more: 201 - 225 / 336 レビュー

by Vinitt J

Oct 14, 2019

wonderful content and teaching style

by Angela B M

Aug 07, 2020

Its the perfect introductory course

by Rahaf A

Aug 16, 2020

Fantastic very informative course.

by Saumyata P

Jan 04, 2020

very informative and learnt a lot.


May 20, 2020

Best teacher out of all 4 courses

by Hanadi K

Mar 05, 2020

i learned a bunch of new things!

by Trần K

May 27, 2019

Thanks to Coursera and Lecturers

by Musah O F

Jul 07, 2020

this was an amazing experience.

by Alex P

Jun 04, 2020

Very interesting and insightful

by Aleks N

May 30, 2018

Great course. Very informative.

by Oghenerukevwe T

Feb 19, 2018

Best course ever! Thank you!!!


Jul 31, 2020

very precise, up to the point

by Tushar S

Oct 10, 2020

Enjoyed a lot while learning

by Simran L

May 08, 2020

it was informative and good.

by S A

Sep 06, 2020

thanks for the opportunity

by Kikelomo O

Jul 20, 2018

Great learning really love

by Neha s

Jul 25, 2020

Excellent learning course

by Sudeep B C

May 04, 2020

Very exciting and useful!

by Syed I A

Sep 15, 2020

Very useful and awesome.

by vaishnavi m

Jun 09, 2020

it was nice experience.

by Gargi M

Dec 22, 2019

Prof Eda was outstanding

by Akindele O E

Jun 29, 2020

Very interesting course

by Ravana A

Jul 08, 2020

You are really perfect

by Pradeep D

Aug 03, 2018

Thanks, learned a lot!

by Gourav T

Apr 11, 2020

wonderful experience.