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Management of Fashion and Luxury Companies に戻る

ボッコーニ大学(Università Bocconi) による Management of Fashion and Luxury Companies の受講者のレビューおよびフィードバック

4.7
3,200件の評価
855件のレビュー

コースについて

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

人気のレビュー

PM

Mar 02, 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

VK

Jan 31, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

フィルター:

Management of Fashion and Luxury Companies: 376 - 400 / 841 レビュー

by Caroline C

May 24, 2020

Excelent video content, support readings and teachers. I love make this course.

by sahar g R

Apr 29, 2020

excellent Course, awesome teachers and very useful material and items to learn.

by Anastasiia M

Sep 29, 2019

Great course for those who wants to learn how fashion industry works in general

by Davide S

Jun 01, 2018

Well done! Thanks to this course I learned much about Fashion&Luxury Companies.

by Devayani

Nov 07, 2016

This is an excellent course which gave me an understanding for foreign markets.

by Dorogan I

Mar 29, 2020

The course is really good. Nice speakers, interesting information. Recommend !

by Carlos G C

Jul 08, 2019

Very enlightening! Interesting perspective about fashion and luxury industries

by Passant N N

Aug 03, 2017

The best course ever, thank you all for making this opportunity to studying it

by Laura S

May 23, 2020

Very detailed in different luxury business areas. Excellet! HIghly recommend!

by Erik F

May 06, 2020

Interesting course that gives a well structured view of the luxury management

by Yasmina H

May 20, 2020

Offered detailed insight into the management of fashion and luxury companies

by TAMARA

May 12, 2020

I learned a lot about luxury companies! thanks for this incredible course :)

by Ricardo B

May 08, 2020

This course was amazing, well explained, material on point and very helpful!

by Paola G

Jan 12, 2016

I loved this course, the content is good, has a lot of interviews and cases.

by Luciano M

Sep 16, 2018

Excellent course from the top Italian university, the Bocconi University.

by Cheryl C

Dec 20, 2017

Thoroughly enjoyed the contents of this course and the learning material.

by Bhavna A

Jun 06, 2020

an excellent course that updates you about the industry. Thanks Coursera

by Wong C H

Apr 26, 2020

This course is worth to learn to increase my brand management knowledge.

by Maria B L d F M

Feb 16, 2020

Excellent course with an incredible pedagogical method. I wait for more!

by BySan M

Feb 10, 2016

Very well explained course... All about fashion and its business models.

by Natalia G

May 03, 2019

I just love the way the professors teach and show you every concept! :)

by DIVYATA R

Nov 19, 2017

One of the best course so far. It makes sure that you learn everything.

by Fedorovich A

Nov 02, 2015

Adore this course, wish it would be more courses connected with fashion

by Clara M

Jul 05, 2020

Really well structured, interesting and worth dedicating your time to.

by Antonella M

Feb 12, 2019

I have enjoyed, now I have a different vision about Fashion and Luxury