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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

4.7
stars
16,866 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

SR

Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

MS

May 27, 2020

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

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1876 - 1900 of 5,308 Reviews for Marketing in a Digital World

By nasratullah a

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May 16, 2020

that was really useful course well explanation of all topic and I really enjoyed.

By Abishai N

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Mar 29, 2020

Amazing course for those who want to discover new things about digital marketing.

By Inga C

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Oct 13, 2019

An excellent starting point to the Digital World! I highly recommend this course.

By Beatrice B

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Dec 21, 2017

Loved this first course of the specialisation and can't wait to start the others!

By Adhokshaja P

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Jul 17, 2017

Best course for anyone who is trying to understand business in the digital space.

By Jose S

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May 29, 2016

Wonderful instructor, explained it all nicely, really decent course, very modern.

By francine b a

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Aug 26, 2021

Excellent and detailed course. The tutor made the learning experience enjoyable.

By Artem F

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Feb 20, 2021

Very engaging tasks, appropriate to the course, enthusiastic, enjoyable lecturer

By Alexx B

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Feb 4, 2021

Very useful information and a great introduction to the Digital Marketing world.

By Samira S

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Oct 21, 2020

One of the best courses on Coursera. Highly productive 4 weeks. Learnt so much.

By Ammar S K

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Oct 8, 2020

Great experience, I have learned about how actual 4Ps work in digital marketing.

By G. C D A L J

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Oct 6, 2020

Very Good and helpful course. teacher with very pleasant and coloquial attitude.

By manju p

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Aug 8, 2020

i am so glad to learnt this course . i got a lot of experience from this course.

By Alejandro A G

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Jul 9, 2020

Really nice course, everything its pretty interesting and really well explained.

By S. M

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Jun 24, 2020

well established and covered that was all needed. the professor did a great job.

By Dulce G

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Jun 2, 2020

Very good introductory course on digital marketing. I liked the cases and tests.

By manish c

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May 29, 2020

The best course as it contains so many case studies and other extra information.

By Dnyaneshwaree S J

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May 19, 2020

Very good course for fresher to understand the key concepts of digital marketing

By Kristina Z

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May 3, 2020

Very informative and presented in a very entertaining way, highly recommendable!

By Mofe O

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Apr 20, 2020

I'm so impressed with the quality of this course. Thank you for the opportunity!

By Carin V

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Apr 13, 2020

Thoroughly enjoyed the content and delivery of the subject matter in the course.

By Mayank M

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Apr 11, 2020

It was a great experience and would love to get connected to my mentor Mr. Eric.

By Edson d O

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Mar 21, 2018

The best COURSERA'S corse I did until now! and all COURSERA'S courses are great!

By Basu P

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Jul 14, 2017

Im enjoying this course, its so well structured and the course is too the point.

By Nacer F S

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Jun 10, 2017

Absolutely up to date with technology in terms of Marketing in the Digital World