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Marketing Management II に戻る

イリノイ大学アーバナ・シャンペーン校(University of Illinois at Urbana-Champaign) による Marketing Management II の受講者のレビューおよびフィードバック

4.8
288件の評価
43件のレビュー

コースについて

In this course, you will further examine how businesses create value for customers. In Marketing Management I, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to managers. In this course, you will complete a more detailed analysis of these elements in order to conduct a thorough strategic analysis of marketing opportunities and communicate marketing decisions. This will enable you to see “marketing in action” in the business world. Upon successful completion of this course, you will be able to: • List all elements of the marketing mix • Explain the role each element plays in creating value • Compare different pricing models • Evaluate the use of different channels of distribution by existing businesses • Critique advertising execution • Create a persuasive advertising piece This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

人気のレビュー

JN

Feb 26, 2018

Wonderful class and Hayden Noel is amazing and engaging professor. I learned so much about marketing, but also about how to engage my audience. I would take any class that Professor Noel teaches.

MS

Oct 08, 2018

I really appreciate professor Hayden's engaging attitude and teaching style. He is enjoyable to watch and work with.

フィルター:

Marketing Management II: 26 - 42 / 42 レビュー

by Sathanand M

Jan 09, 2020

A complete knowledge based study.

by Echo l

Aug 17, 2017

I learnt a lot from this course!

by Jenn H

Oct 08, 2019

Professor Noel is fantast

by David H

Jun 12, 2018

best teacher ever.

by MONIKA A

Jan 21, 2020

AWESOME LEARNING

by Natalia M G A

Oct 09, 2019

Great course!!

by Yone L

May 16, 2019

Great course!

by Maria L F S

Dec 03, 2018

Excellent!

by Sagarkumar P

Feb 28, 2018

awesome.

by LOGEESWARAN R

Jan 01, 2020

Thanks

by Muhammad S

Apr 16, 2018

Thanks

by Mahendran

Jan 22, 2020

good

by MANIGANDAN P

Dec 29, 2019

GOOD

by Prashant R

Dec 27, 2019

Nice

by Eshant B

Jul 02, 2019

very good study material but The assignments take weeks to get reviewed.

by Santosh K B

Nov 29, 2018

Excellent introductory course for Marketing Management enthusiasts !!

by Natalie C

Jan 02, 2018

Content is good and adequately organized. Peer-reviewed assignments are nonsense and a waste of time. Need to be re-structured/formatted.