Marketing Channel Benefits に戻る
エモリー大学（Emory University） による Marketing Channel Benefits の受講者のレビューおよびフィードバック
33件の評価
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This course is ideal for individuals who currently work in or are targeting opportunities in consulting and strategy, industrial sales and buying, marketing management, entrepreneurship, and business development.
This course will introduce you to the concept of channel benefits, which focuses on HOW customers want to buy. This is a critical first step and represents the demand side of designing routes to markets. You will learn which channel benefits are most commonly desired by customers. Finally, you will gain frameworks for how to quantify and tradeoff these benefits so as to create a range of strategic options.
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Marketing Channel Benefits： 1 - 6 / 6 レビュー
by Valeria L C R
•2022年4月20日
Incredible course to learn about Marketing Channels and how to use them properly in a business. The course is explained really well and with great examples.
by Miquele S
•2022年6月2日
What a great course.
by KATLA S K
•2021年9月14日
Good
by Vineet S
•2021年6月27日
good
by michael n
•2021年10月29日
This course was very helpful for understanding the impact of channel benefits in the market and helping me learn how to add value to a product or business with no changes to the actual product itself.
by Vijaya S
•2022年1月13日
The quizes are poorly designed. 100% of the answers have to be correct to pass in contrast to 80% stated.
Entire video content is repeated in Week 4.
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