Mar 20, 2020
I had always been afraid of Pricing and any other subject that required some mathematical skills. But this course was so helpful in both educating me and boosting my self-confidence in Pricing.
Mar 20, 2017
Although they are harder concepts and more practices to remember, it was a very insightful course! I truly enjoyed the additional readings to elaborate on the lectures. Thank you very much, IE!
Oct 10, 2016
by Ashwini D•
Jan 06, 2017
Informative course on Pricing. Great professor and interesting content.
Content delivery was good. Additional references, case studies, journals, articles, and books to read on the topics, were very useful.
Quiz tests were not hard, but they gave fair understanding of topic.
Although some basic concepts weren't covered, the overall learning from the course are worth taking.
by Saurabh M•
Feb 02, 2018
I was also expecting contents on various pricing strategy chosen for different segment and different stages of product life-cycle. The current practices like lowest price everyday, skim pricing etc. should be included. The overall content is good, but as pricing is currently one of the most complicated subject, the expectation is very high.
by Catalina G C•
Apr 10, 2016
Considero que el curso estuvo interesante, sin embargo confuso en algunos ejemplos en la semana 3 donde se hablo de la discriminación de los precios. Es importante corregir los errores en las gráficas y ejemplos de algunos videos, ya que solo pude aclarar mis dudas por medio del foro cuando alguien mas se había dado cuenta del error.
by synthia n•
Nov 17, 2018
THis course is reallly good and explains the pricing concepts and the math behind it really well. You will gain valuable skills about how retailers price their products and services . I loved the part where i learnt about price anchoring & price decoy. I would recomend this course to anyone working in the retail industry
by Luis S•
Sep 29, 2016
Great course! I would add some business cases to complement the learning. Would have been nice to have a brief video on ethics about pricing. I think the course focused a lot in how to get the most profit from a product/service, which I believe if it's considered alone, I might be a bit unethical.
by Maxime V•
May 04, 2016
The course is interesting, the professor is very clear and easily understandable. All the concepts are well presented and structured.
However the content relies too much on only simplistic examples to illustrate the concepts. I would have liked more hands-on assignments.
by Sagar L•
Apr 12, 2020
The course is really nice for anyone who is new to Pricing strategy. Although the videos are pretty elementary but the reading material provided is quite enriching. I'd recommend this to anyone who wants to understand Pricing strategy from scratch
by Oliver B•
Oct 04, 2018
Very fine course with good videos and explanations of the basics of Pricing. The articles were relevant but many of them rather old and could do with an update. All in all a recommendable course!
by Andres C•
Sep 06, 2019
Good and comprehensive general course about pricing, that covers all the basics that everyone should know about this matter. Not as deep as expected but it has very good materials. Thanks!
by Ekaterina R•
Apr 11, 2018
Great teacher, very interesting content, nice examples, good tasks. Some tasks were a bit complicated to solve, but the most of them were ok. I am satisfied with this course
by Agustin C•
Apr 23, 2020
Very good, perhaps since I already have my MBA some of the first lessons were extremely simple for me but the course is interesting and very well explained.
by RAMIRO E S T•
Dec 03, 2017
You can learn the concepts of pricing and ho to apply it to several industries and markets, also it gives you a wider view of how to make pricing right.
by Eileen O•
May 04, 2016
The lessons are valuable. My issue is that when I passed the quiz, I was unsure which 2 I got wrong and wanted to know for my own information.
by Cullen T•
Dec 04, 2019
Some of the content wasn't accessible, and sometimes the music over the talking made the discussion hard to hear, but otherwise a great course
by Ahmed N•
Jul 25, 2019
It is very useful but full of mathematical complications i would rather to focus more over strategies. Nevertheless i have learned a lot
by Willy P B•
Aug 10, 2016
Curso interesante y de utilidad pero con fallos en las lecciones.
Los exámenes son difíciles y requieren cálculos con excel
by Pravaal S•
Oct 03, 2017
I didn't know how much science goes behind pricing. This course was an eye opener. Keep up the good work team.
by Kunal S P•
May 23, 2020
Learning advance pricing strategy from Prof. Martin Boehm was a wonderful experience. Thanks to Coursera!!
by Anand V G•
Apr 09, 2020
Its a very good course to understand various facets of pricing .Explanation through video is fantastic .
by Bhashkar C K•
Apr 17, 2019
Very Good course on Pricing. Relevant real-life examples. Great articles on theory and examples
by Carole R•
Dec 18, 2017
This course was very clear, all was well explained and well documented with many readings.
by Nikhil H C•
May 05, 2020
The Concepts could have been more elaborately explained. Especially Price discrimination.
by Erico R•
Jul 03, 2016
Pretty good introduction to the subject.
Well qualified instructors as well.
by Paulo Y C•
Mar 12, 2017
Good introduction but nothing news have been presented