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Learner Reviews & Feedback for Fundamentals of Social Media Advertising by Meta

4.8
stars
2,210 ratings

About the Course

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

Top reviews

BA

Nov 11, 2020

Beautiful Course all deep concepts clearly explain wow its amazing teaching skill. A very friendly teaching style motivates me to learn more thank you very much, Dear professor, Daniel Kob.

NA

Feb 3, 2021

This course is very useful for creating a creative of brief Social Media Ads and create a template for my business. I like too much advertising for target audiences and reduce the budget.

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326 - 350 of 583 Reviews for Fundamentals of Social Media Advertising

By BIHOZAGARA J

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Jul 20, 2023

The course was Amazing

By Ayomide D O

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Mar 31, 2023

This course is loaded.

By Mouadh M

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Feb 22, 2023

Merci meta & coursera

By ALanoud I

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Jul 18, 2022

Thank you all of you

By Muhammad M

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Dec 10, 2020

wonderful experiance.

By Windy D P

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Sep 13, 2023

Great course loveit!

By zoubir m

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Mar 28, 2023

the best of the best

By Sana O

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Mar 1, 2023

Excellent, thank you

By Maria L A

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Sep 10, 2022

It was great! Thanks

By Fransis M S A

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Dec 4, 2021

Gracias , me encanto

By Yassir H R

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Oct 30, 2021

Great Starter Course

By Yaye S

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Mar 21, 2023

Very Useful course!

By Majid I

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Oct 28, 2022

Excellent Content.

By carina m

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Jul 4, 2022

Interesting outline

By Majdi W

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Jun 20, 2022

It's greeat course.

By Rusydiah R

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Dec 11, 2021

Awesome structured!

By González T R Y

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Aug 17, 2021

excelente contenido

By ELIAS P N

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Feb 9, 2021

Thank you Coursera!

By adegbulu E

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Apr 22, 2023

llove this process

By Rana A A

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Dec 7, 2022

An Amazing course.

By Sopo M

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Jul 11, 2022

interestng course!

By Jenn A

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Mar 9, 2022

super good course!

By Bruno L V D

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Jul 20, 2021

Excellent course!!

By Muhammad I K

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Jan 21, 2021

Informative course

By Mohammed B M

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Dec 30, 2020

Thank You Facebook