Hi, Rich Florida, again. We're now in week five of the course. So you've learned about why cities matter, and you know what they do and what their role is. You know about how we live in a world, a big giant world of cities and how important they are. You've really digested why cities are our cradles and engines of creativity and innovation. And then of course, you've dealt with the challenges of our cities today, the challenges of affordability, gentrification, inequality. The separation of people into, really, separate worlds, different neighborhoods, separate worlds of advantaged and less advantaged people, what I call the new urban crisis. And now I think, it's my favorite, the fifth, you know what? Sometimes, I like to think we save the best for last. But this fifth module is really my favorite part of the course, because what it allows you to do is apply what you've learned to thinking about and to choosing the best place for you. And if you love the place you live, that's fine. But this segment will help you better understand why you love the place you live and compare it to other places. And the point of this part of the course is we get a lot of advice in our lives about where to go to school, and what to study, and what to pick as our major, and what to do for our job and our career. And we get a lot of advice on our relationships, and love life, and dating, and how to pick the right person for us to spend our life with, life partner. We get virtually no advice, at least I didn't get any advice, on how to pick the place that's best for us, the city and neighborhood that's best for us. And I found myself, maybe this was a decade ago, living in Pittsburgh, and thinking, I like Pittsburgh a lot. In fact, I love Pittsburgh. But if I wanted to consider the next best place for me, where would it be? So literally, on an napkin I kind of sketched out, what are the places I might like? And I found that even though I loved Pittsburgh, it was interesting because I found there were several other cities including Toronto, where I ended up moving, where I live now, that I would really like. And if you asked me, I would have thought a place like Los, I've never lived in Los Angeles. But actually, Los Angeles came up pretty high on my list. And a city that I thought I loved a lot, I still love it a lot, New York, came up slightly lower. So it helped me think about my own preferences and trade-offs in the kind of city I wanted to be in. Balancing my work, my life, my family, my career, the kind of weather, the kind of culture, the kind of amenities I wanted to live in. So that's what we're doing in this section, and hopefully, you've really enjoyed it. And we have one comment from one of the learners in the course that I felt was great, and I wanted to share a little of my thoughts on. The the learner, says, I think of myself as being self-motivated. So it's nice to think I could find a fulfilling career wherever I want to live. But that ain't so, basically, is what this person says. There are certain places that are better for my work than other kinds of work. It's a high powered environment this person lives in. There's a lot of competition, but there's some collaboration. Even as a stress, schools are challenging for our kids. And I think this sort of captures one of the great realities of our life, that for some of us, we have the great good fortune. Maybe we work in medicine or the law. There are some professions that we can do a lot of different places. Or teachers, high school teachers, elementary school teachers, those things are kind of spread out. But for other things, being a university professor, my field, and I had to go to a lot of different places. I've lived 17 different places in my life. I went to Buffalo, New York, and then I went to Columbus, Ohio, and then I moved back to New York City, and then I moved to Pittsburgh, and back to Boston for a sabbatical, and on. And then to Pittsburgh, and then to Washington, DC, and then here and there, and, ultimately, in Toronto. So in some careers you have to go where the jobs are. Other careers, you're even more concentrated than being a university professor. The financial markets, really, New York, and Toronto, and London. Technology, places like the Bay Area. Hollywood for entertainment and film. Music in, maybe, New York, or London, or LA, or Nashville. So in many things, and I could go into many, many more. And in fact, my book Who's Your City? I have a chart that addresses this. But for many things in our life, the job opportunities we want are very focused. So then we have to do a balancing act. And in my book, the other thing I talk about, because my wife moved from Michigan, where she has a big, large family. And the cost of leaving behind friends and family, and leaving behind that support structure, when you're single, or when you have kids, it is enormous. In fact, it's a funny calculation, but one economist actually calculated the cost of leaving every friend and family member, if you take out the psychic cost and put it in money terms. It's like a $100,000 or $130,000 per friend or family member. So I always joke, I owe my wife like a million bucks for moving. But I think they are trade-offs you have to think about. What do I want from my life? What do I want in the kind of place? What kind of weather do I want? What kind of culture do I want? What kind of job opportunities? What kind of schools, and other things, do I want for my kids? How close do I want to be to friends and family? And that's what this section of the course is about. Helping you think through and balance that set of choices so you can choose the best city, the best neighborhood, the best place for you.