Introduction to the Facebook Social Media Marketing Professional Certificate

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学習するスキル

Marketing Optimization, Digital Marketing, Digital Analytics, Marketing Strategy, Communication

レビュー

4.9 (1,127 件の評価)

  • 5 stars
    88.99%
  • 4 stars
    9.05%
  • 3 stars
    0.97%
  • 2 stars
    0.53%
  • 1 star
    0.44%

RR

2021年1月28日

An extremely important course on the art of measuring and optimizing social media marketing campaigns along with super tips on presentation do's and don'ts! UNMISSABLE for social media marketers!

MA

2022年5月25日

This was another wonderful course from Ms. Anke. As usual, I learned a lot about measuring, optimizing, experimenting and presenting results from social media marketing ad campaigns.

レッスンから

Evaluate Your Marketing Results Against Goals

This week you’ll learn all about how to align metrics with your marketing goals and data analysis techniques. You’ll gain an understanding of common terms, such as return on investment and lifetime value, and learn how to calculate them.

講師

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    Anke Audenaert

    CEO & Co-Founder Aptly, Adj. Professor, UCLA Anderson School of Management

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