4.0 Introduction to the session

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学習するスキル

Market Segmentation, Marketing Process, Positioning (Marketing), Value Proposition

レビュー

4.5 (811 件の評価)

  • 5 stars
    64.48%
  • 4 stars
    23.05%
  • 3 stars
    8.13%
  • 2 stars
    1.97%
  • 1 star
    2.34%

SM

2017年8月24日

Filled StarFilled StarFilled StarFilled StarFilled Star

a real valuable source of learning positioning and really talented and well educated instructors , my only concern is that Citroen case study that there was no eng subs at all

KM

2021年2月7日

Filled StarFilled StarFilled StarFilled StarFilled Star

Great course to learn about Positioning and Marketing Strategy. I highly recommend this course. Thank you for offering this valuable course to me

レッスンから

Positioning

In the fourth module we speak about positioning itself. The positioning concept is analyzed and practical tools are shared to define it . Furthermore, key marketing strategies and market trends affecting positioning are offered.

講師

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    Ignacio Gafo

    Professor

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