What Makes a Good Trademark?

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学習するスキル

Marketing, Brand Management, Strategic Planning, Value Proposition

レビュー

4.8 (167 件の評価)

  • 5 stars
    86.22%
  • 4 stars
    10.77%
  • 3 stars
    2.39%
  • 2 stars
    0.59%

CH

2019年7月16日

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Excellently delivered by our instructor. I learned a lot and gained a deeper understanding in Trademark Law which is important in my present role.

IG

2020年6月25日

Filled StarFilled StarFilled StarFilled StarFilled Star

Interesting subject matter and very knowledgeable instructor. I would recommend this to anyone interested in marketing and Trademark Law

レッスンから

How to Choose the Right Trademark

What does it mean for a trademark to be "good?" What is a "strong" trademark? This module answers those questions, and demonstrates how to balance the sometimes competing interests of the marketing and legal departments of a business.

講師

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    Cynthia Dahl

    Practice Professor of Law

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