Radically New Data Sets in Marketing

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学習するスキル

Predictive Analytics, Customer Analytics, Regression Analysis, Marketing Performance Measurement And Management

レビュー

4.6 (10,266 件の評価)
  • 5 stars
    67.29%
  • 4 stars
    24.98%
  • 3 stars
    5.76%
  • 2 stars
    1.25%
  • 1 star
    0.69%
PJ
2020年2月2日

The course is very good. I have learned a lot from the course. A lot of interesting topics and help me to under the marketing. I will for sure continue learning more courses from this specialization.

AA
2017年4月5日

Perfect Course for those who want to inquire insight and knowledge of how tons of data that we generate in our day to day life is being utilized by big organizations in optimizing their productivity.

レッスンから
Application/Case Studies

講師

  • Placeholder

    Eric Bradlow

    Professor of Marketing, Statistics, and Education, Chairperson, Wharton Marketing Department, Vice Dean and Director, Wharton Doctoral Program, Co-Director, Wharton Customer Analytics Initiative
  • Placeholder

    Peter Fader

    Professor of Marketing and Co-Director of the Wharton Customer Analytics Initiative
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    Raghu Iyengar

    Associate Professor of Marketing
  • Placeholder

    Ron Berman

    Assistant Professor of Marketing

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