Online Retailing and E-Commerce

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学習するスキル

Positioning (Marketing), Marketing, Marketing Strategy, Customer Satisfaction

レビュー

4.8 (11,704 件の評価)

  • 5 stars
    80.35%
  • 4 stars
    16.95%
  • 3 stars
    2.10%
  • 2 stars
    0.31%
  • 1 star
    0.27%

MK

2015年12月10日

Great! I am taking the course with almost no experience in this area. Really enjoyed this class and learned a lot. A lot of practical examples which helped me to understand all the parts. Thank you!

AT

2015年12月2日

Learned a lot of things in this course. Have already started changing the way I think about pricing in my current position. I hope we get the opportunity to apply these concepts in Capstone project.

レッスンから

GO TO MARKET STRATEGIES: Communications Strategy & Fundamentals of Pricing

講師

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    Barbara E. Kahn

    Professor of Marketing and Director, Jay H. Baker Retailing Center

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    Peter Fader

    Professor of Marketing and Co-Director of the Wharton Customer Analytics Initiative

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    Jagmohan Raju

    Joseph J. Aresty Professor

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