Rewarding CLV: Merial

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学習するスキル

Positioning (Marketing), Marketing, Marketing Strategy, Customer Satisfaction

レビュー

4.8 (7,170 件の評価)
  • 5 stars
    5,665 ratings
  • 4 stars
    1,300 ratings
  • 3 stars
    162 ratings
  • 2 stars
    25 ratings
  • 1 star
    18 ratings
MK

Dec 11, 2015

Great! I am taking the course with almost no experience in this area. Really enjoyed this class and learned a lot. A lot of practical examples which helped me to understand all the parts. Thank you!

EI

Oct 06, 2019

I really enjoyed this course and will be revisiting from time to time for refresher. Thanks a lot to the lecturers and Brabara Khan; thanks for driving the course home. Emeka from Lagos, Nigeria.

レッスンから
Applied Marketing (Optional)
These short lectures apply marketing principles taught in the course to current examples. Content in these lectures may deepen your understanding of course concepts, but won't be tested directly on the quizzes or exam.

講師

  • Barbara E. Kahn

    Barbara E. Kahn

    Professor of Marketing and Director, Jay H. Baker Retailing Center
  • Peter Fader

    Peter Fader

    Professor of Marketing and Co-Director of the Wharton Customer Analytics Initiative
  • David Bell

    David Bell

    President and Co-Founder at Idea Farm Ventures (IFV)

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