このコースについて
4.7
79件の評価
19件のレビュー

次における4の3コース

100%オンライン

自分のスケジュールですぐに学習を始めてください。

柔軟性のある期限

スケジュールに従って期限をリセットします。

初級レベル

約15時間で修了

推奨:5 weeks of study; 2 hours per week. ...

英語

字幕:英語, スペイン語, アラビア語

次における4の3コース

100%オンライン

自分のスケジュールですぐに学習を始めてください。

柔軟性のある期限

スケジュールに従って期限をリセットします。

初級レベル

約15時間で修了

推奨:5 weeks of study; 2 hours per week. ...

英語

字幕:英語, スペイン語, アラビア語

シラバス - 本コースの学習内容

1
3時間で修了

Welcome. Let's develop a persuasive argument.

In this module, we’ll focus on the key strategies for designing persuasive speeches. In examining persuasive speaking, we tackle both solid argument and eloquent writing. After sorting through the broad concerns about persuasion, we start with some of the most powerful argumentative tools you can have: status quo and stock issues. By the end of the week, these two ideas will have helped us figure out what we need to argue (and what we don’t) and how to go about it. If you want some feedback, you’ll be able to upload an introductory speech for peer review....
15件のビデオ (合計56分), 5 readings, 3 quizzes
15件のビデオ
What’s this course about?3 分
What are the assignments?4 分
What is persuasion?4 分
Good persuasion requires careful planning.3 分
Good persuasion involves logos, pathos, and ethos4 分
Good persuasion responds to questions of fact, policy, and value.3 分
What’s the status quo and burden of proof?4 分
What are the stock issues and how do they help?4 分
Stock issue: Ill. Something demands our attention.2 分
Stock issue: Blame. Why does the ill persist?2 分
Stock issue: Cure. What should we do?3 分
Stock issue: Consequences. What happens if we act?3 分
Using these tools to build arguments for and against.4 分
How to record speech videos4 分
5件の学習用教材
Week 1 preview2 分
Persuasive speech assignment description10 分
Stock issues in action--Barack Obama15 分
Week one lesson summaries10 分
Week one assignment check-in15 分
2の練習問題
Persuasion6 分
Week one quiz10 分
2
3時間で修了

Designing your persuasive speech

Having mapped out a basic strategy, we now need to think more about the audience and how to respond to their concerns. Additionally, we need to build the speech logically. We will examine how to design congruent speeches that build to clear and motivational calls to action. By the end of the week, you will have a number of techniques for making your case in a way that invites agreement rather than disagreement. If you want strengthen these skills, you’ll be able to engage in some speech analysis....
13件のビデオ (合計53分), 8 readings, 4 quizzes
13件のビデオ
Congruency. Everything should fit together.5 分
Calls to action. What should the audience do?5 分
Calls to action. Highlighting audience efficacy.3 分
Stock issues arrangement. Building to the call to action.5 分
Monroe's motivated sequence. Helping the audience visualize the cure.2 分
Go big. Move from policy to value.4 分
Go small. Protect the argument from larger issues.4 分
Challenge softly. Introduce new evidence.3 分
Find your cost-benefit balance2 分
Show, don't tell. Include a story.3 分
Validate your argument. Include some testimony.3 分
Sample persuasive speech #16 分
8件の学習用教材
Week 2 preview2 分
Congruencey--Bill Gates on education spending15 分
Arrangement--driving to a clear cure12 分
Argument tactics. Reading and responding to audience concerns.1 分
Speech analysis #1 overview5 分
Matt's feedback10 分
Week two lesson summaries10 分
Week two assignment check-in10 分
3の練習問題
Persuasive arrangement6 分
Argument tactics6 分
Week two quiz10 分
3
3時間で修了

Strategic and motivational language

In this module, we'll move from persuasive ideas to a completed argument and speech draft. I think everyone should take the time to become familiar with the fallacies discussed in this module. Globally, the quality of argumentation and reasoning would be better if everyone had a stronger grasp of these concepts. As you well know, persuasion isn't just argument - it's also the crafting of strategic and stylistic language. When people think about the most famous speeches in history, they tend to think of stylistically rich speeches. By the end of the week, you will have a list of strategies for avoiding fallacies and framing your case strategically and stylistically. If you want some feedback, you’ll be able to upload a persuasive speech outline for peer review and engage in some speech writing. ...
13件のビデオ (合計58分), 5 readings, 4 quizzes
13件のビデオ
Fallacies of reasoning. Something is missing4 分
Fallacies of reasoning. Flawed causality.3 分
Fallacies of relevance. Bad evidence.3 分
Fallacies of relevance. Bad response.3 分
Framing. Building credible commonalities.3 分
Identification. We're on the same side.4 分
Topic value. Finding the best words for your subject.5 分
Stylistic devices are easy equations for eloquence.2 分
Sound repetition. Assonance, consonance, alliteration, asyndeton, and polysyndeton.6 分
Phrasing repetition. Anaphora, epistrophe, and symploce.6 分
Writing big applause lines. Anadiplosis, antimetabole, and maxims.6 分
Stylistic hotspots. Where to include style in your speech.3 分
5件の学習用教材
Week three preview2 分
Building common identities--Maria Ressa15 分
Integrating style--Advocating for St. Jude's10 分
Week three lesson summaries10 分
Week three assignment check-in10 分
3の練習問題
Fallacies6 分
Style6 分
Week three Quiz14 分
4
2時間で修了

Compelling delivery

In this module, we’ll finish our work on persuasive speaking. We'll talk about the dreaded "UM", a bane of speakers and an issue that merits study. We'll also go over some tips for reducing these sorts of disfluencies. We'll spend a bit of time thinking about some good delivery practices. Finally, we'll explore some models of imitation. By the end of the week, you will have a couple of speaking techniques to make every speech you give sound more confident and moving. If you want some feedback, you’ll be able to upload a practice persuasive speech for peer review....
10件のビデオ (合計41分), 5 readings, 3 quizzes
10件のビデオ
How can I avoid saying um?4 分
Dressing for a successful speech.3 分
Preparing your speaking space.3 分
Engaging the audience by working the room.4 分
Making good eye contact.3 分
Who is a good model of imitation for you?3 分
Barack Obama. A model of stylistic energy.6 分
Bobby Jindal. Beware of over-relying on your scripts.4 分
Stylistic delivery requires your commitment.3 分
5件の学習用教材
Week four preview2 分
Speech analysis #2 overview2 分
Matt's feedback10 分
Week four lesson summaries10 分
Week four assignment check-in10 分
2の練習問題
Um6 分
Week four quiz10 分
4.7
19件のレビューChevron Right

人気のレビュー

by VSNov 15th 2017

A really exceptional course. I have done eulogies and ceremonial speeches before, but I always felt that I wasn't quite connecting with the theme. This course helped to complete the jigsaw. Thank you.

by PSOct 3rd 2018

Another great course by Matt. Really breaks down what you learned in the first course to use with persuasive speeches. Really enjoyed.

講師

Avatar

Dr. Matt McGarrity

Principal Lecturer
UW Department of Communication

ワシントン大学(University of Washington)について

Founded in 1861, the University of Washington is one of the oldest state-supported institutions of higher education on the West Coast and is one of the preeminent research universities in the world....

Dynamic Public Speakingの専門講座について

Good speaking is your most enduring job skill. This four-course specialization will provide you with the instruction, experience, and practice to develop and deliver compelling presentations. Drawing from the established knowledge in communication, rhetoric, linguistics, and argumentation, each course balances proven ideas with lots of speech practice. The courses in this specializations should help speakers at all levels. If you are nervous about public speaking, this is for you! I have spent an entire career helping nervous novice speakers grow into confident communicators. We slowly work up specific skills that you can practice multiple times before putting together a longer speech....
Dynamic Public Speaking

よくある質問

  • 修了証に登録すると、すべてのビデオ、テスト、およびプログラミング課題(該当する場合)にアクセスできます。ピアレビュー課題は、セッションが開始してからのみ、提出およびレビューできます。購入せずにコースを検討することを選択する場合、特定の課題にアクセスすることはできません。

  • コースに登録する際、専門講座のすべてのコースにアクセスできます。コースの完了時には修了証を取得できます。電子修了証が成果のページに追加され、そこから修了証を印刷したり、LinkedInのプロフィールに追加したりできます。コースの内容の閲覧のみを希望する場合は、無料でコースを聴講できます。

さらに質問がある場合は、受講者向けヘルプセンターにアクセスしてください。