This is my favorite course of the series so far. Information dense, the hands-on class project for this unit will help unpack the mystery of A/B split testing using free online tools. Recommended!
I recommend this class for it teaches engagement technics for quick low return and it also teaches nurturing techniques for those that take a while to sell but much much higher return
by Adam C•
Overall good content and clear guidance. I would personally like to see more examples /case studies & more guidance on copywriting, basic dos and donts, best practices etc.
by Jey M•
This is great course. It has a lot of high quality content. This is really cool for anyone who wants to be succed with social marketing in the digital world.
by Fairuz Z•
Really thoughtful and gives a lot of real-world examples with guidance in using certain templates and tools to navigate social media marketing.
by D.J. S•
Awesome course! Loved every minute of it. Solid information that isn't diluted or weak. Actionable and valuable to say the least.
by Dario S•
A good balance of theory, examples, tools and practice. Very useful to understand how things should/could be done, and why.
by Sona D•
Practical methodical approach to deciphering the social IMC and complete hands on tutorial. Randy Hlavac amazing tutor.
by Julio M C•
Is an awesome course, you can access great and up to date information that allowed you to succeed in your career.
by Cristian G G•
It's amazing! I think is one of my favorites in this whole specialization! the videos are super insightful !
by Bruce C•
This course has been an educational adventure in the social media tools being used to expand your presence
by EGHOSA A•
It was an exceptional learning experience and very detailed. To all the instructors, thank you very much!
by Susana O•
Very interesting course, the assignments and case studies are very useful to understand the IMC strategy.
by Benta A O•
This is an excellent presentation! Thank you for enabling me to know how to write a blog step by step!
by Gunjan K•
Amazing way to look and engage with your target market through Content, Advertising & Social IMC.
by Greg J•
Great course! This was my first Coursera experience and it exceeded my expectations. Drive on!
by Herman d P•
Great course to get more in-depth knowledge about Social IMC and the importance of a/b testing.
by Matthew G•
I had a great time learning new strategies from this MOOC! I can't wait to see what comes next.
by Gabriela J•
Great course, I really did learn a lot and I loved the additional resources that were shared.
by Shivangi c•
I would like to thank my professor because he explained each and everything about course.
by Mohammed A K•
amazing course, i recommend it to anyone who want to know more about social marketing!
by Bijay P K•
Very useful for those whose wants to build career in ecommerce and digital marketing
very good practical assignments that help you learn smth new, interesting interviews
by Sol A O•
Great!! Do It and learn what really comes at hand in Social KPI and other tactics!.
by David A P•
I was missing more access to someone who could give guidance and clear out doubts.
by Juan A R P•
Amazing Information, it is helping me turn around my business!! =D Thank you!!
by Mohamed S S S•
I really liked this course especially the A/B testing part and the KPI's part