RT
2017年5月1日
Good understanding of methods to know what customer think and how they think.\n\nUseful for anyone doing market related activities. No indepth background needed to get into this course.
AT
2020年4月13日
This course helped me understand the in-depth concepts that I have just learned on the job. My main output from this course is a step-by-step analysis of a marketing strategy.
by Fabio A d S
•2017年10月17日
Wonderful
by Jose M R M
•2017年4月1日
Very Good
by Javier C L
•2016年7月21日
Very good
by Rishika C
•2022年3月9日
Loved it
by Badal K S
•2019年4月2日
Awesome
by PROMISE O
•2021年12月10日
superb
by Gayathri
•2022年6月15日
good
by CHINTANKUMAR C
•2022年4月15日
good
by Mona A A
•2021年6月12日
good
by Bhumika. P
•2020年10月24日
Good
by Christopher D
•2017年8月8日
Overall excellent course for introducing laymen to marketing (I thought the course was better than Wharton's marketing fundamentals--Wharton's was too academic and highfalutin for laymen). I do have a business degree, but I think that these type of courses should be approachable to everyone; for this, I thought IESE did a better job.
The intro and outro music every 5 minutes is unnecessary and annoying I thought, it wastes time. Plus, when playing the videos, the music was way louder, so every few minutes I needed to adjust the volume.
by Daniel S R
•2019年9月6日
I liked the content of this course. I found it useful.
However, I missed some readable material, as in previous IESE courses, I would like to have some documentation to read on parallel with the videos. It may be a pdf, ppt, etc.
by Alberto P
•2020年6月4日
Me parece un curso muy completo, bien estructurado y correctamente explicado, en el que hay un buen equilibrio entre la parte teórica y la parte práctica con bastantes y variados ejemplos. Enhorabuena IESE por otro gran curso!
by Shivani g
•2020年9月13日
I have learned a lot. Thanks to coursera, I have got the opportunity to have access to the knowledge shared by IESE. THANK YOU !!
by Patrick A
•2022年2月22日
I learned some basics. Interesting during this course was to have concrete examples to analyse.
by Laureen S
•2016年10月11日
the course outline really equips an individual on how marketing is a core part of business
by Mario E A
•2020年5月26日
Muy buen curso, bien estructurado, ideas claras, ejemplos didácticos y buen profesor.
by Bhuvanesh K P
•2020年11月30日
Good course with bunch of examples to understand the concepts clearly.
by Ahmed B
•2018年1月1日
Thank you professor.
Thank you IESE School.
Thank you Coursera.
by Ricardo H G
•2020年11月19日
Muy buen curso para entender los fundamentos del marketing
by Julio A V C
•2018年11月11日
It was a kind of confuse and lack of bibliography.
by JOSEPH S K m
•2022年4月28日
4 Stars
The course is good and more practical
by Ali M A
•2021年5月10日
very good learned a lot of new things
by Vijay K J
•2020年7月14日
Insightful course.
by Gema G
•2017年12月29日
Good course