Measure a Marketing Strategy using Facebook Insights

提供:
Coursera Project Network
この無料ガイド付きプロジェクトでは、次のことを行います。

Understand tactics to improve a Facebook Marketing Strategy.

Understand how to use Facebook Insights and where to find them.

Understand how to read Facebook Insights, and shift marketing efforts accordingly.

この実践的な経験を面接でアピールする

Clock2 hours
Beginner初心者向け
Cloudダウンロード不要
Video分割画面ビデオ
Comment Dots英語
Laptopデスクトップのみ

By the end of this project, learners will have a better understanding of ways they can enhance their Facebook Marketing strategies, which will ultimately improve users' Facebook Insights. We will take an in-depth look at how to incorporate marketing strategies that will more likely enhance overall analytics, and learners will develop a deeper understanding of how to use Facebook Insights to track and measure strategic marketing efforts. Having this knowledge, allows Facebook users to more easily adapt and update strategies according to Insight results to get the most out of their Facebook strategy. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

必要事項

None.

あなたが開発するスキル

  • Marketing
  • Research
  • strategy

ステップバイステップで学習します

ワークエリアを使用した分割画面で再生するビデオでは、講師がこれらの手順を説明します。

  1. Understand the benefits of incorporating Facebook into your overall corporate communications plan and set up your Facebook Business Page.

  2. Understand how to Access Facebook Insights and develop an understanding of how Facebook Insights can work to your advantage.

  3. Differentiate Facebook Page Insights from Audience Insights.

  4. Develop Facebook marketing strategies that strategically influence Page Insights.

  5. Understand how to read the data from Insights.

ガイド付きプロジェクトの仕組み

ワークスペースは、ブラウザに完全にロードされたクラウドデスクトップですので、ダウンロードは不要です

分割画面のビデオで、講師が手順ごとにガイドします

よくある質問

よくある質問

さらに質問がある場合は、受講者ヘルプセンターにアクセスしてください。