Brand identity and Strategy is a IE Business School course for those professionals who are ready to adopt a creative approach to empowering brands.
IEビジネススクール（IE Business School）
IE Business School is an internationally recognized business school where the leaders of tomorrow shape their ideas and learn to become global citizens. For over 40 years, IE Business School has promoted innovation and change in organizations, equipping managers with an entrepreneurial mindset that generates employment, wealth, and social well-being.
- 5 stars79.41%
- 4 stars14.55%
- 3 stars4.48%
- 2 stars0.77%
- 1 star0.77%
BRAND IDENTITY AND STRATEGY からの人気レビュー
It is a great course if you want to have an understanding of the basics of brand identity and strategy quickly.
This was a fantastic course. I really appreciate the ideas and the techniques instructor teaches. I learnt something new.
You will love this course as a means to expand your knowledge on branding. Easy to follow. Workload is not overwhelming and course information is enjoyable to learn.
The course provides up to date information and knowledge about branding. Professor's teaching was very interesting.
Branding: The Creative Journey専門講座について
This Specialization aims to make branding concepts accessible to every learner and to teach them to analyze and apply all the relevant concepts, using the broad and diverse toolkit of branding. It provides you with the necessary tools so that you are able to understand the brand behavior, understand the language of a brand and learn about the rational and emotional elements behind brands. It also attempts to make you understand the language of images. The amount of audiovisual content we receive today makes it hard for brands to break through that noise. It ends up teaching how to understand branding efforts in the context of customer experience.